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Category Archives: Fashion

Sir Blackhawk

Chicago Blackhawks Tribute Tee by AKIN
Come thru to the store to pick yours up. As usual, limited quantity. Don’t sleep.

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Preview: PV x CH

COMING SOON…
Photo Credit: Contour Hooligans. Be sure to check them out!

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Chicago Hip Hop Connects – Networking Event Recap

Here’s a quick recap of the networking event presented by Chicago Hip Hop Connects.  The event was dope and brought out a lot of different people.  Shouts to everyone we met and keep up the networking!

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Cupcakes anyone?

On April 30th, the Johnny Cupcakes – Back to Basics: Suitcase Tour made its way to Chicago.  After waiting in line for a few hours, getting rained on and eating tons of free cupcakes, we finally made it inside the shop where we able to talk it up with Johnny for a few minutes. He...

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Spring/Summer 2010 Delivery 1 – Foul Play Collection

Potential Villain is proud to present to you our first delivery of the new year dubbed the Foul Play Collection. Even though our experiences throughout the past year brought us many new oppurtunities and ideas, our latest delivery still emphasizes the PV mission and the message we are trying to spread as a company.
Declare...

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World of Dance – Pomona (Preview)

On April 10th, We were lucky enough to make our way to the west coast and attend World of Dance in Pomona, CA.  This was such an amazing experience for the company and made it us all excited to showcase what our brand has to offer outside of Chicago.  We met a lot of dope...

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The Condo

Our first @#$%^&* photoshoot! The team, models, and photographers worked hard from morning to night but it was a dope experience. We hit up a few locations. You’ll see them in upcoming the lookbook. Check out how the models got done up.

Photo Credit: Gino Lagua & Alex Roy
A behind-the-scenes Video Trailer of the Lookbook is...

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NYC Streetlooks – BKRW Fashion

NYC Street Looks – BKRW Fashion from Alta Media Productions on Vimeo.
“Paris-based BKRW introduce the first in a series of Streetlooks videos, directed by German photographer Albrecht Gerlach and hosted in NYC by Heron Preston. Here’s the concept, as told by BKRW. “We are always working and trying to step up our game. Video seems...

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Pro-Keds x OPENING CEREMONY.

Here’s a dope video of the multiple sneaker collection brought together by Pro-Keds and OPENING CEREMONY. All these styles release at OPENING CEREMONY on Sept. 10th.  This collection is simple yet stylish and comes in all sizes for both men and woman.
VIA: CtotheJL
By: RjC

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Supreme x Hanes.

Necessary? Maybe not…but it’s still a dope collab.
Supreme Fall/Winter ‘09
VIA: CtotheJL
By: RjC

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