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Category Archives: Potential Villain

Fall Collection 2010 : DECEIT

Fall is here and it’s time to gear up on your seasonal PV gear!  Inspired by our mission statement and our home of Chicago, the collection encompasses what the brand truly stands for. The collection includes t-shirts, a classic pocket tee and a crewneck, perfect for layering during chilly fall days. Shouts to our models...

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Winding Down.

It’s been a minute since PV has gotten the chance to have a good meeting where we could all take a break from our busy schedules and meet up in person. We’re  just finishing up the fall collection and now looking forward to working on the winter collection. We also added a couple more people...

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DECEIT.

COMING SOON.

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Ready to Launch

AT LAST…WE BELIEVE ITS TIME NON-CHICAGOANS GET A TASTE. OUR ONLINE SHOP LAUNCHES SUNDAY, THE 8TH AT 12AM. WE’LL BE CELEBRATING THIS MILESTONE AT GRIFFIN LOUNGE TOMORROW NIGHT. BE THERE, “YOUR LIFE WILL BE BETTER BECAUSE OF IT.”

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Whoa

Check it. Chip Tha Ripper sportin the Don’t Be Shy Tee by PV.

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Find Your Love

Yooooo what’s good fools. PV Homie, Artie, sent a dope video our way. We love gettin shit like this because it really makes us feel like we have people that appreciate what we do so that we keep doin it. It’s all about the customers ya dig. Keep doin you, Artie. If you have any...

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Strollin’

We had a visitor at the store. Find AKIN

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Rooftop

Unwinding after a PV meeting at AKIN. It was way darker than it looks Louis spittin Stuff like this amazes RJ The Dark The Light Tip for cooling beer fast: saltwater ice bath. Spittin still

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Preview: PV x CH

COMING SOON… Photo Credit: Contour Hooligans. Be sure to check them out!

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Giving Back.

This past Thursday, our homie Pan celebrated his birthday. But rather than spending a wild night out on the town, he chose to spend it with close friends at a charity event.  He wanted to give back and do something a little more meaningful for his birthday. Chicago Art Reach teamed up with legendary artist...

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