Hellz shares their new Spring 2010 collection, ‘Obsessed With You’. The collection “reflects an obscure view of modern fashion and the obsession that it becomes. A minimal color story reflects the theme of obsession with the main focus on the unique and simplistic details of each silhouette. [...] Hellz continues to cross boundaries with well thought-out design and carefully crafted details as well as demonstrating that fashion may be work to some and it may be a hobby for others, but for popular culture it will forever be an obsession.”

Hit the link so see a sample of the collection.

VIA: HighSnobiety

By: RJC

A dope collaboration by two dope brands.

“This February, Vans and Hellz come together to release 2 limited edition styles: The Hadley and The Sophie. The Hadley is inspired by my love of vintage motorcycle boots with zippers and metal lace eye hooks detailing the black leather high top, whereas the Sophie is an updated saddle shoe that’s been stripped down and built from the ground up with Hellz’s unique design aesthetic: Die cuts, metallic color blocking and buckle strap details. Check out the video here above for some more background information on this unique collaboration!”

VIA: Highsnobiety

By: RJC